Are you struggling to cut through the noise and inspire donors to give?
- You know you have a great organization, but you’re struggling with the best way to share the impact with your donors to increase your fundraising.
- You know you should be filming something for your organization, but don’t know what to film for the most impact.
- You believe that filming for your organization is expensive, and you don’t know if it’s really worth the cost.
- You’re struggling with the best way to put together a captivating new video for your annual gala.
- You don’t even know where to start when it comes to filming.
You're Not Alone!
Many nonprofits work tirelessly to make an impact, but without the right tools, fundraising feels harder than it should. The good news? Video changes everything. Video makes up over 80% of internet traffic—your donors expect it.

What You'll Learn
This power-packed, 3-module bootcamp gives you practical strategies and real-life examples you can start using immediately:
- Learn why stories—not statistics—move donors to give, and how to craft messages that connect emotionally.
- Discover five proven ways to maximize video—thank-you messages, event promotion, behind-the-scenes storytelling, and more.
- Find out why your phone is the best camera you already own, how to build a video library, and tips to capture footage donors can trust.
- Learn other powerful fundraising tips & techniques.
By the end, you’ll know how to create and use video more effectively, in multiple ways, for a stronger ROI on your fundraising.
Who This Course Is For
- Nonprofit leaders of smaller organizations who juggle fundraising, communication, and everything in between.
- Communications staff or videographers at larger organizations who want to get more ROI from their video efforts.
Whether you’re a one-person development team or part of a larger staff, this course gives you the confidence and tools to use video effectively.

Get Ready to Fundraise with Confidence
When you finish this course, you’ll:
- Know how to tell stories that inspire action.
- Have practical strategies to use video across your nonprofit.
- Feel confident asking for support, knowing you’ve earned the right.
- See stronger donor engagement and a better return on every video you create.
WHY LEARN FROM ARTHUR RASCO?Â
I’m Arthur Rasco, CEO and lead video producer at Journey Light Creative in Atlanta. For over 20 years, I’ve been helping nonprofits and ministries all over the world raise millions of dollars through the power of video storytelling—whether through short fundraising films, event videos, or documentaries. I’ve seen firsthand what works, and in this course, I’ll share the exact strategies I’ve used with organizations of all sizes.
I’ve done the calls. I’ve consulted with countless organizations. I’ve become a resource for my clients. I know the challenges that many of them face, and I’ve helped them boost their fundraising with captivating video content that moves audiences from viewers to donors.
I produced this course to help share my knowledge and expertise, and some of the concepts that I find myself talking about all the time. This course addresses some of the major ways that I see even my own clients not getting the most out of their investment in video production. There’s more that they could be doing! And there’s more that you can do to tell better stories, to get the most out of video, to raise more money, to have a major impact. And I want to show you how!
Organizations That Arthur Rasco Has Served





Get Instant Access
This is a 75-minute, on-demand course you can watch anytime, anywhere. And right now, you can join for an introductory price of just $97.